Friday, August 12, 2011

Indiewire article

The Kickstarting Never Stops: Three Sundance Films Are Looking for Distribution Dough

by Bryce J. Renninger (Updated 6 hours, 37 minutes ago)


Filmmaking may be democratized by more-affordable technologies, but it still costs a hell of a lot of money to get your film seen. From making prints to booking theaters to sales agents to publicists, the expenses stack up. From the 2011 crop of Sundance films, three are currently searching for funds to get their films out to a wider audience.

U.S. Dramatic Competition film “On the Ice” joins Park City at Midnight alums “Codependent Lesbian Space Alien Seeks Same” and “The Oregonian” in a quest for funds from, yes, People Like You. Take a look at what they’re looking for below.

“On the Ice”

The Project: Andrew Okpeaha MacLean’s “On the Ice” debuted as part of the U.S. Narrative Competition and Native Showcase at this year’s Sundance Film Festival, won a Crystal Bear in the Generation 14+ youth section of the 2011 Berlinale. In “On the Ice,” set in the ice-cold reaches of Barrow, Alaska, two young Iñupiaq men, Qalli and Aivaaq, must cover up the death of a friend of theirs—a death that was partially their fault.

Amount Project is Looking to Raise: $80,000

Distribution Plan: From Kickstarter: “Despite the success we’ve had on the festival circuit, traditional distributors are scared of a film with no famous faces, set in a community far outside the mainstream. Awards or not, they don’t want to take a chance on a small, independent film without recognizable stars to help sell it.

“It’s been great taking this film all over the world and introducing it to audiences, but we didn’t make this film just to play it in festivals. So we’re finding another way. Through Kickstarter we’re hoping to raise enough to be able to release the film in at least ten theaters across the country.

“Many great films over the past few years never made it to theaters because the industry couldn’t find a place for them, but with your help we can prove that it is possible for a film like ours to succeed - that audiences will come to a film with a fresh voice, a story full of suspense and humor, with characters and a world unlike anything you’ve ever seen before. We think ‘On the Ice’ deserves to be seen, and we hope you do too.”

Kickstarter Page

full Indiewire article online

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